Annual Meeting

The 2016 HBA Annual Meeting will be held on October 11, 2016 at H2O Sushi & Izayaka located at 3930 Fifth. Ave, San Diego, CA 92103.

This election will fill eight two-year vacancies on the Hillcrest Business Association Board of Directors whose term will expire October 2018 and three vacancies on the Uptown Community Parking District Board of Directors.

Business owners who have fully paid their BID assessment as of September 1, 2016 are eligible to vote.  Votes may be cast by mail by requesting a nomination petition form, which you can request from Michael by emailing him at and delivering it to the Hillcrest Business Association at 3737 Fifth Ave. San Diego, CA 92103.  The elections will be voted on by members in attendance (or by proxy) at the annual meeting and the results will be confirmed by the Board of Directors.  Petitions of nomination must be received by Monday, October 10th at 5pm, 2016.  To find out more about the election process including bylaws, members in poor standing and proxy ballots, please click here.

Here are the candidates who are running for the eight two year slots available:

Cecelia Moreno – The Crest Cafe


Cecelia Moreno is one of the owners of Crest Cafe, a community leader, volunteer and a founding partner in the Hillcrest Pride flag project. As well as being the Chair of the Beautification Committee, Moreno also volunteers with the Parking District. She is the present Treasurer of the Hillcrest Business Association.

Last July, Crest Cafe set the tone for Neighborhood involvement and creativity. The Installation of a whimsical anniversary-inspired mural of an elephant walking through a park helped to bring some excitement to an otherwise plain ally way on Robinson Ave.

In a tumultuous economy, it is becoming rare to see any business reach a milestone like Crest Cafe 30th anniversary last July. Moreno says that their secrets are not as basic as you might think. “Being a part of local organizations is simply a must in any business plan.”-Cecelia Moreno

Glenn Younger – Grah Security


Glenn Younger is president of Grah Security / Grah Safe and Lock and they have been helping San Diegans to be Safe, Secure and Successful since 1914.  The Grah office is located at 10th and University Ave. In addition to the retail storefront, Grah dispatches service vehicles throughout San Diego country from their convenient Hillcrest location. The supply division of Grah also takes advantage of the Hillcrest location and serves facility and building professionals with their door and security hardware needs.

Glenn has been involved with the HBA since 2006. He is also involved with  the Hillcrest Farmers Market, Hillcrest CDC, Metro CDC,  and the Uptown Community Plan Update committees. He is the current Vice President of the Hillcrest Business Association.

Paul Smith – The Merrow


Paul Smith has been a small business owner is Hillcrest since 2008 and currently the sole owner and operator of The Merrow, a welcoming divey bar featuring cocktails, craft beer and live entertainment most night of the week. Southern California born and raised, he moved to San Diego in 1993.  Paul is a graduate of the California State University, Fullerton with a Bachelor’s degree in Mechanical Engineering, and a graduate of the San Diego State University with a Master’s in Business Administration.

He had more than 20 years of experience in the design, manufacturing, and management of consumer electronics and mobile telecommunications products, before taking on the challenge of owning and running his own business. Paul has been a supporter of the Hillcrest Business Association and has taken a more active role in recent years participating in committees and helping with events like CityFest.

Pete Katz – Katz Real Estate 


Pete Katz has been a property owner in Hillcrest since 1986. With 50 residential and commercial tenants in the Hillcrest area, he is fully invested in making sure the future of Hillcrest is as bright and prosperous as it could possibly be. He is always looking out for the welfare of his business tenants, and working to make Hillcrest vibrant and prosperous for everyone who lives and works here. He is committed to the future of Hillcrest into the neighborhood we all want it to be.



Maggie Roland – M. Roland and Assoc.


Maggie Roland is the owner of Maggie Roland and Associates.





Brian Casey – Mankind


Brian has a BSBA from Babson College and majored in Marketing. After a 25-year career in software marketing, Brian bought Mankind, a struggling Hillcrest men’s clothing and novelty store that was scheduled to be closed. With the help of a great staff, he has turned around the business, expanded the staff by 50% (to nine employees), attained profitability, and is able to help a substantial number of local charities.

Brian has served on HBA Marketing Committees and the Marketing Committee of The Hillcrest Parking Committee of the Uptown Community Parking District.  He believes that the HBA’s main challenge is that Hillcrest businesses have the costs of a major downtown area, but the population density of a suburb.


Tiffany Gilmartin – Law Office of Tiffany Gilmartin


Tiffany Gilmartin walks the Vermont Street Bridge daily. She is an appellate attorney who lives and works in Hillcrest. In the past she served as the Vice President of the City of San Diego Salary Setting Commission from 2012-2015. As a resident and business owner in Hillcrest she takes keen interest in issues such as the homeless, parking, and maintaining the Hillcrest quality of life.



Jeff Jackson – Flicks 


Jeff Jackson is the owner of Flicks, San Diego’s original Gay Video Bar. He has a Bachelors in Economics from the University of Buffalo, and more than 30 experience in the food and beverage industry.




David Lundin – T Deli & BRICK BAR


David is co-owner of the BRICK BAR & T-Deli on University Avenue in Hillcrest and professional photographer. A 1974 graduate of the UCLA School of Law, now a retired lawyer, he was a partner in the San Diego offices of a large, multi-national law firm.

A resident of San Diego since 1954 [with a few gaps in LA and Washington, DC], he has a passion for the City and its welfare. He has been deeply involved in Hillcrest and Balboa Park issues. He is President and co-founder of the Balboa Park Heritage Association [ and .com].

He has been an advocate for openness, transparency, real accountability, and uncensored, robust and diverse business community dialogue on important issues, prohibitions on self-dealing, diverse solutions to Hillcrest transportation, density and parking issues, and real services for the Hillcrest Business Community and Hillcrest at large. He hopes to help make the HBIA a more effective resource for Members, contributing to the success of existing and new Hillcrest businesses.

Christopher Conyers – Bronx Pizza


At an early age my martial arts training and military service formed my foundation of values. Doing what I love in the pizza world made my job my passion. It gives me an appreciation in the benefits of working closely with others and importance of our guests. For years I have taken top leadership roles in the industry which has lead me to the mecca of pies, Bronx Pizza in Hillcrest.   For 20 years Bronx Pizza has been the leader in the pizza industry. Part of this success goes beyond serving the best pizza around, it is about being part of the community.
For many years I have been a Hillcrest business member as well as a previous resident. I have served on the Board of Directors for the Live and Let Live Alano Club.  The importance of these existing organizations and others like it (Center, Stepping Stones, Being Alive, etc) provide real solutions. Progressive new ideas like the LGBT Visitor Center bring us into the future.   Utilizing our resources will determine the level of our success and the Hillcrest Business Improvement Association has continuously been a leader of change.
Our community is progressive, dedicated and resilient. We set trends and provide examples for neighboring leaders.  Today our challenges include homelessness, public parking and spikes in rents which leads to rapid business and residential turnaround. We have fought for equal rights, face epidemics and mourn for lost lives with strength and unity. Our successes and celebrations are glorious  events that capture moments in life we will remember always.  Above all there is one thing we are great at and that is taking action. What is the most rewarding to me is to be apart of that action.

Brian Lovering – Adam and Eve ( Photo and bio coming soon)

Jessica Baro – Fiest Cantina ( Photo and bio coming soon)