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    HBA Events

    Shop Hillcrest for the Holidays is back this year and it’s time to get involved!
    How does this work?
    Step 1: Businesses sign up.
    Step 2: Businesses receive promotional materials.
    Step 3: Businesses give each customer a raffle ticket with each purchase for a chance to win.
    Step 4: The winning customer is announced on Christmas Eve
    We promote it as a shopping spree contest for customers who shop at participating business. To become a participating business, you have to donate a gift certificate, which can be any amount you choose. 
    As a participating business you receive the following:
    Raffle Tickets
    Promotional Posters 
    Shop Hillcrest for the Holiday Shopping Bags
    Shop Hillcrest for the Holiday Window Decals
    Online and Print Promotions 
    You can email the form to michael@hillcrestbia or fax it at 619.299.4230.

    For more information contact:

    Michael Cox
    Marketing and Member Services Director
    Email: Michael@Hillcrestbia.org
    Phone: (619) 299- 3330


    Below you’ll find a complete calendar of HBA events. This includes our Board of Directors meetings down to our Marketing Committee meetings. You’ll also find our Fabulous Hillcrest sponsored events and activities listed as well. If you have any questions about meetings or events, please contact us.


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    Core Security Services

    The Hillcrest Business Association’s provides security services throughtout the neighborhood. These services are paid for by your property owners and are here to help your business. Read More

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    Welcome to Hillcrest!

    This website is a resource for all businesses in the Hillcrest Business Improvement District (B.I.D.). We provide information on what’s happening in the business district, what we’re doing to help you and things you can do to help yourself!
    Read More

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    Organizational Information

    Read our Annual Report, Minutes from meetings, current and past RFQ’s and more! Read Now

HBA News

We bring you the latest news and goings-on in the Hillcrest business district. Interested in more things Hillcrest? Visit FabulousHillcrest.com.

HBA Annual Meeting and Elections

September 22nd, 2016 by Megan


The public is invited to the Hillcrest Business Association’s upcoming Annual Meeting & Mixer



October 11th from 5:00pm-7pm 


H20 Sushi & Izakaya located at 3930 Fifth Ave.

Each quarter we have our HBA Open House which we invite and encourage all our members and the community to attend. HBA Open Houses are a great way to bring the Hillcrest community together and find opportunities to get everyone more involved in the neighborhood. You get a chance to let us know what we can do to better serve the business community. This month is our Annual Meeting, so it’s the most important meeting of the year. The Board of Directors and Parking District elections will be held. You’ll be the first to see a copy of our Annual Report.



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Help is on the way

August 4th, 2016 by Megan


Homelessness is a difficult challenge for many urban neighborhoods including Hillcrest. Homeless people act in anti-social ways and drive away your customers. Homeless people are drawn to Hillcrest because of the proximity of the neighborhood to Balboa Park, the local hospitals and the generous nature of the neighborhood. As a business owner, the last thing you want to do is have to deal with a problematic homeless people. This brochure is designed to help you better engage with this population and prevent them from disrupting your business.

The Hillcrest Business Association provides a variety of security services that you can take advantage of. Depending on where your business is in the neighborhood, you have differing levels of services that you can take advantage of. Below is a list of steps and best management practices you can take to secure your business.

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Re-Imagine Normal Street

May 5th, 2016 by Megan


Hillcrest is re-imagining Normal Street with four days of free family fun starting Thursday May 12th and ending with the Hillcrest Farmers Market on Sunday May 15th. We will be transforming Normal Street into a car free public space and opening up the street to pedestrians and cyclists.

The event will kick off on Thursday May 12th, 6pm-10pm with a Pechakucha Night where planners and creatives share their ideas in 20 images for 20 seconds each. On Friday May 13th, 6pm-11pm we will be hosting an event for the whole family with our Bike-In movie featuring Steven Spielberg’s blockbuster classic, E.T. On Saturday May 14th Hillcrest Brewing Company presents their Hillcrest Craft Beer Crawl from 2pm-6pm followed by a free concert under the stars at Re-imagine Normal Street from 6pm-10pm. On Sunday May 15th things will resume their natural order as we set up for the Hillcrest Farmers Market from 9am-2pm. We will be launching a crowd sourcing campaign on IndieGoGO on May 12th to help raise funds to make our public space a reality!

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